Services / Reactivation & Recall
04 · Reactivate & rebook

Fill your diary from the list you already own.

Your booking system is full of people you already paid to win: lapsed patients, unfinished treatment plans, enquiries that never got booked. We send them a friendly text in your name, our AI answers every reply in seconds, and the bookings land in your diary. No ad spend. No new software.

The appraisal takes 10 minutes. If your list isn't worth running, we'll tell you.
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Recall & rebooking
● LIVE
Example recall · sent Tue 10:12
Hi Sarah, it's Belmont Dental. Our records show you're overdue a check-up. Would you like me to find you a time this week? Reply STOP to opt out.
Oh, yes please. Thursday any good?
I have Thursday 3:40pm or Friday 9:00am - which suits?
Thursday 3:40
Booked into the diary · confirmation sent · reminder scheduled
The list you forgot you had

Three kinds of revenue sit dormant in every booking system.

New enquiries get all the attention. But a practice that's been open a few years is sitting on hundreds, often thousands, of people who already know and trust it - and nobody has the time to pick those conversations back up. That's the job we take off your hands.

Lapsed patients

People overdue a check-up, review or maintenance visit. They meant to come back. Life happened. One friendly nudge is usually all it takes.

Unfinished treatment plans

Care that was agreed, started and never completed. The plan is already in your system - the conversation just stopped.

Enquiries that never booked

They asked about a treatment, a price, a consultation - and the day got busy. You paid to win that interest once already.

How it works

You export one list. We do the rest.

A campaign takes two to three weeks start to finish, and about half an hour of your time in total.

01

Free list appraisal

Ten minutes. You tell us what's in your system - how many, how old, where from. We tell you honestly whether a campaign makes sense, and which messages fit.

02

Clean & screen

Duplicates, dead numbers and anyone who shouldn't be contacted come out. Every list is checked against UK messaging rules - you get that in writing.

03

A friendly text, in your name

Short and personal, like your receptionist would send. You approve every word first. Messages drip out in small daily batches - never a blast.

04

AI answers every reply in seconds

Questions answered in your voice, real times offered, bookings made straight into your diary. Anything clinical or sensitive goes to your team the same day - the AI never gives medical advice.

05

Results in your diary

The report is plain: sent, replied, booked, opted out - and what we'd do next. The only number that matters is the one in your appointment book.

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Keep it topped up

Liked the result? A monthly recall service keeps the diary full - overdue visits, no-show rescues and gentle rebooking, running quietly in the background.

The send isn't the hard part. Answering 150 replies in seconds is.

Anyone can text a list. The bookings come from what happens next: someone replies "yes, Thursday?" at 9pm and that interest has a shelf life measured in minutes. Our AI answers instantly, evenings and weekends included, qualifies the reply and books it - which is exactly the work no reception team can staff for two weeks straight.

Replying within the first minute can lift conversion by up to 391% - Velocify, analysis of almost 3.5 million leads.
391%
higher conversion when an enquiry is answered within the first minute, versus waiting. Speed is the whole point of putting AI on the replies.
Done properly or not at all

Built to be the campaign your patients don't mind getting.

Most "database reactivation" pitches fall apart at the first compliance question. Ours starts there.

The standards on every campaign

  • Your own patients and enquirers only - never bought lists, and every list's provenance is checked and documented before anything sends
  • Recall messages stay recall messages: neutral, care-toned, no promotions dressed up as reminders
  • You sign off the exact messages in writing before wave one
  • Opt-out in the first message, honoured instantly and permanently
  • One message, at most one gentle follow-up - then we leave people alone
  • The AI is administrative only: no medical advice, ever, and anything sensitive reaches your team the same day
  • ICO-registered, data processing agreement as standard, campaign data deleted after the campaign
Pricing

Scoped to your list, quoted on the call.

Every list is a different size, so there is no shelf price. We scope it on a short discovery call and confirm a clear itemised quote before any work starts. A flat fee per campaign, half to book and half on the report.

Sprint 300
up to 300 contacts
Scoped on your call
list size sets it
Sprint 1000
up to 1,000 contacts
Scoped on your call
list size sets it
Most practices start here
Sprint 2500
up to 2,500 contacts
Scoped on your call
list size sets it

Included in every campaign: list cleaning and compliance screening · your approved message set · up to two touches, drip-fed · every reply answered by AI trained on your practice · bookings into your diary · opt-out handling · a plain results report. Worth anchoring to your own numbers: if a returning patient is worth £150 to £300 to you, a handful of rebooked appointments covers the campaign - and the report shows exactly what landed. No results are promised; the diary does the talking.

Questions

The things every practice asks first.

Is this compliant with UK messaging rules?
Yes, and we put it in writing per list. Messaging your own patients about appointments they're due is service messaging - the regulator's own guidance uses appointment reminders as its example. Lists of old enquiries are checked against PECR's soft opt-in rule before anything sends. No bought lists, an opt-out in the first message, instant removals, and you approve every word before it goes.
What lists work best?
Your own booking system export: lapsed patients, overdue check-ups and reviews, unfinished treatment plans, and enquiries from roughly the last 18 months that never booked. Age and quality matter more than size - which is exactly what the free appraisal checks. If your list isn't worth running, we'll say so and you've lost ten minutes.
What will people actually receive?
A short, friendly text in your practice's name, the way a good receptionist would write it: "you're due a check-up - would you like me to find you a time this week?" One message, at most one gentle follow-up, sent in small daily batches on weekdays. Reply STOP works instantly, and the report shows the opt-out rate alongside the bookings.
Who is answering the replies - a person or a bot?
Pikul AI answers, trained on your services, prices, hours and booking rules - that's how every reply gets an answer in seconds, at 9pm on a Sunday included. It says it's your practice's assistant if anyone asks, a human oversees every conversation daily, and anything clinical, sensitive or urgent is passed to your team the same day. It never gives medical advice.
Do we need new software or training?
No. You export a list, fill in a 15-minute questionnaire and sign off the messages. Bookings arrive in the diary you already use - via your online booking link, a connected calendar, or a daily confirmed-details list for your reception team. Your total hands-on time is about half an hour.
How fast can we start, and how long does it take?
Once your list arrives and the messages are signed off, sending starts within a couple of days. A campaign runs two to three weeks start to finish, including the reply tail and your report. We run a maximum of two campaigns at a time, so slots are first come, first served.

Find out what your list is worth.

A free 10-minute appraisal: what's sitting in your system, which messages fit, and what a campaign would look like - whether or not you run one with us.

Free list appraisal Call