Someone comments on your post and your AI takes it from there: replies publicly, opens the DM in seconds, answers their questions in your voice, and books them in - while the interest is still warm. You see exactly which post made you money.
Most businesses answer comments and DMs when someone gets a minute - hours later, often the next day. On social, that's a lifetime: the person who commented at 9pm booked with whoever replied at 9:01.
"How much is it?" under a reel is a buying signal, not small talk. By the time someone replies "check your DMs", the moment - and the buyer - has moved on.
Comment, open profile, tap link, load page, find form, fill form, wait. Every step loses people. A DM funnel removes all of them: the conversation is the funnel.
Social attention peaks in the evening and at weekends - exactly when nobody is on the account. Those are your highest-intent hours, answered by silence.
Setup takes days, not weeks, and nothing about how you create content changes.
A keyword like PRICES or GUIDE, or any comment at all. We set up to three funnels live at once and swap them as you post.
A short public reply so everyone sees you're responsive, then straight into the DM - matched to the post they came from, in your tone.
Prices, availability, what's included - answered from your approved information only. It asks the questions a good salesperson would, and never argues with a stranger in public.
Real slots offered inside the DM, email collected before anything is confirmed, booking straight into your calendar with reminders to cut no-shows.
Every booking is tracked to the post that produced it. Next month you make more of what makes money - that's the whole game.
Social attention decays in minutes, not days. The evidence on enquiry response is blunt: contact attempted within a minute converts up to 391% better, and responding within the hour makes you about seven times more likely to qualify the lead than waiting even a little longer.
A DM funnel is simply a way of being first, every time, on the channel where your audience already is - without living in your phone.
The funnel replies to people who comment on your content or message your pages. It never cold-messages strangers - that's both the law and the brand.
It answers naturally in your tone, and if anyone asks, it says what it is. Most people just notice they got a fast, helpful reply at 9pm.
Complaints, sensitive cases and anything it isn't sure about are handed to you the moment they appear, with the full conversation attached.
No long lock-in, 30 days' notice. Setup covers connecting your pages, writing the funnel conversations with you, and testing until they sound right.
Worth anchoring to your own numbers: if a booked client is worth £150 to £300 to you, one extra booking a month covers the funnel several times over - and the per-post tracking shows you exactly where each booking came from. No results are promised; the tracking is the point.
The free strategy call looks at your last month of content and shows you where the buyers were - and what a funnel on each would have done.