Your list is an asset. Work it every month.
A managed campaign calendar to the people who already know you: recalls, seasonal reminders and genuinely useful offers, sent in your name to your own consented list. Pikul Front Desk answers every reply in seconds and books it into your diary.
Your own list only. Every send is compliance-screened and approved by you, word for word.
Nobody plans to ignore their best asset. It just happens.
A reactivation campaign wakes your list up once. The harder problem is staying in touch afterwards: months pass, the list goes quiet again, and the revenue walks back out of the door.
No time, every month
Writing, checking, sending and answering replies is a real afternoon of work, which is why it never happens. We make it a ten-minute approval instead.
Fear of being spammy
A reasonable fear, with the wrong conclusion. A useful recall to someone genuinely due a visit is good service. The line is consent, tone and restraint, and we hold all three.
Sends without a responder
The campaign is only half the machine. Replies come in bursts, at odd hours, and go cold in minutes. Answering every one in seconds is what makes the send worth it.
A monthly rhythm that costs you ten minutes.
We plan, you approve, it sends, Pikul Front Desk books. Then the report tells you what happened, in plain English.
The calendar
Each month we plan the next one with you: who is due a recall, what is seasonal, what is genuinely worth saying. If there is nothing worth sending, we don’t send. Restraint is part of the service.
Screen and approve
Every list segment is checked against UK messaging rules before anything sends, and documented in writing. You approve every message word for word.
Drip, never blast
Messages go out in small daily batches, on weekdays, at sensible hours. Opt-outs are honoured instantly and permanently, and the first message always carries one.
Every reply answered
Answered in seconds, in your voice, with real times offered and bookings made into your diary. Anything sensitive or unusual goes straight to your team with the thread attached.
The plain report
Sent, replied, booked, opted out: real numbers, no vanity metrics. Over a few months you learn what your list responds to, and the calendar gets sharper.
The compliance bit, taken seriously.
Campaigns only ever go to your own list: existing customers and people who gave you their details in a way that allows it. Service messages (you are due a check-up, your MOT is due, your plan has sessions left) sit comfortably inside the rules. Marketing messages go only where consent or the soft opt-in genuinely covers them.
We screen every list before every send, document the basis in writing, carry an opt-out in the first message and keep a suppression list that is honoured forever. No bought lists, ever. If a segment doesn’t pass the screen, it doesn’t send, and you will hear that from us plainly. The paperwork is part of the product.
Scoped on a call, quoted in writing.
There is no price list. Every engagement is custom, scoped on a 30-minute call with Rafal and quoted in writing before work starts.
Wake it up first
A one-off Reactivation and Recall campaign, scoped to your list and priced per campaign.
See reactivationCampaigns Engine
The standing rhythm: a monthly calendar, a compliance screen, every reply answered and booked, and a plain report. Monthly, quoted in writing before work starts.
Worth anchoring to your own numbers: what is one returning customer worth to you? Recalls tend to be the warmest message a business can send, because the person genuinely was due to come back. Results are possible, not guaranteed.
The questions owners ask first.
How is this different from a reactivation campaign?
Is this legal under UK messaging rules?
Which channels do campaigns use?
How many messages will my list get?
What if someone replies with something complicated?
Can we pause it?
Find out what your list would say back.
The 30-minute call with Rafal includes a ten-minute look at what is actually in your booking system, and what a calendar of honest campaigns could do with it.
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