In short
Earlier this year I filmed in Zurich for Zscaler’s customer story with Hitachi Energy. Daniel Smith brought me onto the production team, and my part was the on-location production: filming Michael Loechle’s interview and capturing the B-roll for the video on Zscaler’s website. Here is the project, and how it was shot.
Earlier this year I was in Zurich filming an interview that’s now part of Zscaler’s Hitachi Energy customer story. It’s a project I’m proud to have been part of.
Daniel Smith brought me onto the production team, and my role covered the on-location production, filming Michael Loechle’s interview and capturing the B-roll for the video now featured on Zscaler’s website.
The story behind the film
Hitachi Energy develops power-grid technology used around the world, from transformers to the systems that help keep electricity flowing. Zscaler is a global cybersecurity company specialising in cloud security and zero trust. This customer story looks at how Hitachi Energy uses Zscaler to protect its global operations.
It was a pleasure to film Michael and hear about the work behind that story. When a company operates at this scale, there’s a lot to fit into a short film. My part was to capture the interview and supporting footage with the care a project like this deserves.
How it was shot
For anyone interested in the filming side, this is what went into the shoot:
- CamerasSony cameras, shooting in 4K using S-Log3
- SoundA boom microphone just out of frame, with a backup lavalier
- LightA carefully lit interview set-up
- MovementA professional DJI gimbal stabiliser for smooth B-roll
Plenty of thought goes into what you eventually see and hear on screen.
You won’t find behind-the-scenes photos in this post, and that’s by design. Out of respect for everyone’s privacy, the finished film is the only part of the shoot that’s shared publicly. Discretion is part of the job on a project like this.
Thank you
A big thank you to Julie Ilott at Zscaler for bringing our team onto the project, to Dan Smith for inviting me to be part of it, and to Michael for his time. And thank you to everyone across the production, Zscaler and Hitachi Energy teams who made it happen. It was a great day of filming in Zurich, and it’s lovely to see the finished work out in the world.
You can watch the full video and read the customer story on Zscaler’s website.
Fifteen years in, still the same kick
I’ve been creating content for 15 years, and I still get a kick out of seeing a shoot become a finished film. Recently, more of my clients have also been taking up my advice on AI automation and putting it into practice in their businesses. I’m excited to help them cut repetitive work and make more time for growth.
If you need a website built to perform, AI automations that save you time and grow your business, or professionally produced content, let’s talk.
Need film, a website or AI that saves time?
Book a 30-minute call with Rafal. We look at what would make the biggest difference for your business. No obligation.
Common questions
What did Pikul Agency film for Zscaler?
Rafal Pikul handled the on-location production in Zurich for Zscaler’s customer story with Hitachi Energy: filming the interview with Michael Loechle of Hitachi Energy and capturing the B-roll for the video featured on Zscaler’s website. He joined the production team at the invitation of Daniel Smith.
What equipment was used for the interview?
Sony cameras shooting in 4K using S-Log3, a boom microphone just out of frame with a backup lavalier, a carefully lit interview set-up, and a professional DJI gimbal stabiliser for smooth B-roll.
Does Pikul Agency still produce film?
Yes. Film and photography sit alongside conversion-built websites, managed Meta and Google ads, and Pikul Front Desk. Every project starts with a 30-minute call with Rafal.
